In episode four we talked with Tré Seals, founder of Vocal Type, about his efforts to break down stereotypes in design and how a middle-school side gig, born out of a brush with serious childhood medical issues, helped him become the artist he is today.
Kevin Laurino, Manager of Art & Print Production, Retouching, and Finishing at Netflix, shares some experiences from his career-long relationship with fonts and how to tame the beast that is managing a brand’s font licensing. Here are some tips to help get you started.
Font resources for brands.
Everyone knows the saying, “what’s on the inside matters most.” Sure, a person’s character is more important than what they look like, but how does this relate to branding? A brand needs to look and act a certain way to engage with its audience, right?
Modern rebrands aren’t as simple as they used to be. In this webinar, Monotype’s Type Director, Tom Foley, is joined by Rick Sellars, Creative Director at Interbrand London to discuss the ins and outs for a successful rebranding.
Modern brands are not static, stationary objects. Today’s brands need to be agile and adaptable, permanently poised to respond to shifts in consumer expectations, emerging technology, and opportunities in other regions and languages.
Creating in the COVID era.
We’ve spent a lot of time thinking about the effect the pandemic has had on the collaborative process that drives creative work at companies everywhere. Here are some ideas about where things could be heading.
Phil Garnham, Senior Creative Type Director at Monotype Studio explores the evolution of type in digital and celebrates the heritage at the heart of the Burger King rebrand.
First published on BITE
Perhaps the biggest challenge is not figuring out how to return to whatever “normal” used to look like, but how to let go of the vision we held for the future we thought we’d have.
Font expertise from the Monotype Studio.
Font superfamilies are vast collections of type that can meet a multitude of needs without compromising on consistency. But what defines a superfamily, exactly?
A talk with Tom Foley on trends, the possible decline of Sans Serif, and what makes a type timeless.
Creative Type Director, Tom Foley, sat down Antalis Creative Power to discuss the 2021 Type Trends report, the state of Sans Serif, and consider what makes a font timeless in his latest interview.
First published on Antalis Creative Power
Pablo Amade, Creative Director for SUMMA Branding, presents his Correos case study at Brand Talks Connected – EMEA on November 18, 2020.